Clay was founded in 2017. It didn't cross real revenue until 2022. It hit $30 million in 2024, roughly $100 million in annualized revenue by last December, and an estimated $150 million by this May. Along the way its valuation went from $500 million to $1.25 billion to $3.1 billion to $5 billion in about 18 months. Seven years of wandering, then an 18-month sprint that, if you didn’t know any better, looks like an overnight success.

AI-assisted coding has changed that calculus. The time from idea to deployed application has compressed in ways that were genuinely difficult to anticipate even two years ago. And when software creation moves that fast, the plumbing that supports it starts to matter differently. Infrastructure that used to be a one-time decision is now being provisioned thousands of times a day, often by automated tools rather than human developers. That shift is where Supabase's story begins

For years, speech technology largely lived at the edge of the enterprise stack: call transcription, dictation, basic IVR, and narrow automation. That is changing. The latest data suggests enterprises are no longer treating voice as a feature. They are beginning to treat it as a core interface — and, increasingly, as a strategic layer of software.